Newcastle and Belfast Landmarks product ranges

Overview

Commission by the prestigious Newcastle store, Fenwick, marketed at locals proud of their city. Prints sold in art department.

Research and client collaboration

The client gave me an initial “longlist” of around 50 icons. A visit to Newcastle allowed me to walk around the city to sketch and take photo references. I then made a rough set of thumbnail sketches, with layout and colours.

Process

Quick thumbnails were created for all of the icons

Execution

At this point, some of the victorian era buildings were removed, as the shape and styles were getting added

Outcome

The prints were sold in the art department at the Fenwick store in Newcastle. I took these principles, and applied these to Belfast, below. In addition a colourful design for a coaster was created, which can also seen below.